About BTB Salon Services

Lynden Mason and Tereze Taber don’t just talk business and brands – they build them. From co-founding Vivo Hair Salons and growing it from one location to over 85 salons across NZ, they’ve walked the walk (and that wasn’t a one-off: check out our business website at www.behindthebrand.co.nz for more).

But you’ll also find them in the trenches. Why? Because that’s where the real work is done and where the people are. They don’t sit behind desks – they’re right there with you. With business strategies that just work, branding and marketing that makes you stand out, and leadership that shows you how to implement it all, Lynden and Tereze are the real deal: hands-on, real-world business builders.

Sole trader? Small team? Business empire? Doesn’t matter – their strategies scale.

People are the power source of any business. Nail the why, and the how practically runs itself.      

Launching, scaling, or totally rethinking your business?
Get practical, proven advice from people who’ve been there – and know how to take you further.

After 13 years in the hair industry, operating dozens of salons and working with thousands of stylists, we knew one thing for sure: we weren’t done yet.

Here’s why we stayed in the game, and what led us to Professional by Fama:

•  After 2020, the hair industry shifted. More stylists moved home, budgets tightened, and transparency became a priority.
•  We’d worked with the big global colour brands and saw firsthand that salon owners weren’t getting value for money.
• We wanted a brand that delivered high quality and was upfront about where every dollar went.

Professional by Fama.

• A premium Italian colour range, made in-house (even the bottles) in the beautiful region of Bergamo, Italy
• Family-owned for over 40 years. No red tape, no big brand fluff
• In 2025, we visited them ourselves in Italy and found a company full of passion, creating top-tier products at prices that make sense

Real quality – no hidden costs

That’s why we now bring Professional by Fama to New Zealand. We understand the market and what it needs – and we know how hard it is to meet that need when the big brands dominate all the space. But we had the know-how and the can-do to make it happen so- we did. And now, Professional by Fama is here for you, the professional hairstylist, to use, love, and save on.

Our mission is to help you grow a stronger, more profitable salon – with premium Italian colour, in-house education, and a real community behind you.

• A premium Italian colour range, made in-house (even the bottles) in the beautiful region of Bergamo, Italy
• Family-owned for over 40 years. No red tape, no big brand fluff
• In 2025, we visited them ourselves in Italy and found a company full of passion, creating top-tier products at prices that make sense

In-house Educator: email info@behindthebrand.co.nz or visit onsite (message for details) or join our community of Professional by Fama stylists on Facebook: https://www.facebook.com/groups/professionalbyfamanz